About Us

Hi :) & welcome to Dear Dani... Dani here: A not-so-typical 46 year old boutique owner, interior designer and coffee and kitty-loving mama of an awesome blended family.

I began my fashion career working retail as a bright eyed and eager teenager. In my early twenties it was evident that I had a talent involving all things fashion as well as a drive to be the best, which led to quick promotions and many different positions throughout the fashion industry. These positions varied from upper management, training, merchandising and buying, all leading to my ultimate goal, owning my own boutique!

Fast forward to today, I've not only made my dream come true but it's better than I could have ever expected! Not only am I doing all the things I love and have an eye for, I've found a connection with people and my home town that give the biggest fulfillment of all! 

At Dear Dani we strive to give our customers a shopping experience unlike others; specializing in personal styling and giving each person one on one attention.

Our collections are hand-selected and of limited quantity, keeping your style on trend, yet unique. Having built faithful vendor relationships, backed by years of experience, Dear Dani has the ability to offer the best brands in contemporary fashion.

Not only does Dear Dani offer great clothing options but fun & snarky specialty items that are sure to get a laugh out of even the most serious personality!

We hope you'll stop in and see what we're all about. The customers we have established over the past 6 years have become more like friends & family- we would love to welcome you to the Dear Dani family!